In Loco is the leading indoor location platform worldwide and is the largest location based advertising business in Brazil. With its innovative technology that allows indoor location with high accuracy, the company maps smartphones with a 1-3-meter accuracy. This precise location permits a wide variety of applications, such as, mobile advertising and marketing, customer segmentation, retail analytics, anti-fraud solutions, and location-awareness applications for both B2C and B2B market. Its data platform is being used by industry leaders in banking/cybersecurity, retail analytics, mobile intelligence, and adtech.